dancing goat app

Delivering coffee through a digital platform.

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    CLIENT

    Dancing Goat

     

    AGENCY

    Freelance

     

    MY ROLE

    Creative Direction, Illustration, Graphic Design, UI, UX

    The Dancing Goat Coffee & Café main goal was to not become just another coffee brand. They wanted to submerge themselves in their customers' everyday lifestyle, and therefore ensure brand recall and brand loyalty in the near future.

     

    Because mobile phones have become an indispensable part of our daily lives, the company wanted to develop a functional and purposeful mobile app to create a unique brand experiencing and community on a digital platform.

     

    It was also important to keep in mind that mobile users can easily dispose of any app(s) that doesn't have any significant value to them anymore.

     

01. USER PROFILE

Each user has his/her own profile dashboard. Containing all the user's information, rewards, purchase history etc. accumulated during the use of the app.

02. ALARM CLOCK

Coffee is sometimes the first beverage people crave or seek when they wake up each morning. As an added feature, the app has its own alarm clock which can become part of the user's daily routine.

03. ORDER TRACKER

Customers also have the option to get their order delivered to them for free, within a ten kilometer radius of the café.

04. rewards

To encourage continued purchasing, a reward card system was added to reward regular and brand loyal customers.

05. FIND A STORE

All Dancing Goat Café can be located through the app.

06. ORDERING SYSTEM

The ordering system was created to streamline the process at the Dancing Goat Café, reducing the long queues at the café by enabling users to pre-order on the app from a selective menu and prepay online, resulting in a “grab-and-go” when arriving at the café.

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© 2020. Jean Smit. All rights reserved.

Jean Smit_Creative & Brand Strategist_Logo
Jean Smit_Creative & Brand Strategist_Logo
  • READ RATIONAL

     

     

    CLIENT

    Dancing Goat

     

    AGENCY

    Freelance

     

    MY ROLE

    Creative Direction,

    Illustration, Graphic Design,
    UX, UI

     

     

    The Dancing Goat Coffee & Café main goal was to not become just another coffee brand. They wanted to submerge themselves in their customers' everyday lifestyle, and therefore ensure brand recall and brand loyalty in the near future.

     

    Because mobile phones have become an indispensable part of our daily lives, the company wanted to develop a functional and purposeful mobile app to create a unique brand experiencing and community on a digital platform.

     

    It was also important to keep in mind that mobile users can easily dispose of any app(s) that doesn't have any significant value to them anymore.

     

Jean Smit_Creative & Brand Strategist_Logo
Jean Smit_Creative & Brand Strategist_Logo
Jean Smit_Creative & Brand Strategist_Logo